# EXPERT TIP
Get the look: THE SWEEPER
Goal-scoring grooming switch-ups for football season
- 4 MINS
- 3 PRODUCTS
Just like on the field, ‘The Sweeper’ look is hugely versatile. When it comes to men’s grooming, the ‘Pompadour’ as it’s more commonly known, can be worn by most hair types and lengths. It’s often associated with being a polished, classy look inspired by the Rockabilly look which featured heavily in the 1950’s. This makes this look the perfect ‘do’ to contrast the more casual environment of the football field, the slick finish keeps everything in place while you’re busy running around. Balancing out your sports kit with a bit of polish. Worn on the field, it’s a look that is adventurous but bold. Perfect for anyone growing out their hair, particularly at the in-between stages. This is best-worn on hairstyles with an undercut and length on top, the slick-back is classic, smart and - as the name suggests – sleek with a hint of retro flair, it’s one of the oldest ‘do’s around for a reason.
How to get the look
With experience at some of the world’s most prestigious salons and fashion editorials, on-set stylist Paul Duchemin used his expert knowledge to sculpt simple, #GameReady looks for our latest shoot and for our models, Farradj’s, Pompadour-style. To maintain this look it’s all about the Smooth Back Shaping Pomade – a favourite of Beckham’s.
“Classic, rockabilly or dapper, you all know I’m a fan of Pompadour hairstyles,” explains David. “It was always a struggle to find the one product to get me there smoothly. The hold, the shine and the weight, it never felt quite right and never held up to my hectic days until I tried the House 99 Pomade.”
For our player, Farradj, Duchemin worked to capitalise on the hair’s natural texture to bolster the look. “He has hair that forms soft curls naturally, it’s not straight, it’s not curly, it’s inbetween” Duchemin explains. “Firstly, we washed Farradj’s hair with the Twice As Smart Taming Shampoo & Conditioner to nourish it & keep his curls in place.”
“When wet, I use a small, round brush to give the hair direction, blowing drying the hair to Farradj’s best side.” From here Duchemin blow dries the hair until it’s dry, pushing it all to one side to achieve the perfect Pompadour.
At the end, I take a generous amount of the Smooth Back Shaping Pomade and run it through his hair to help sculpt the look. "I then used a comb to ensure the look is slick and even,” Duchemin explains.
“Finally, I finished with the Tight Grip Fixing Spray to keep it all in place.” Farradj looks good and feels great, he’s ready to own the pitch.
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